Skip to main content

 

 

Successfully innovate in emerging markets.

Maximise your potential in emerging economies by taking culture into account.

The goal of this platform is to help you with anything related to culture when doing business in emerging markets. Get started by selecting one of the three main sections below.

TEST
Yourself
Choose from a selection of self-assessment tools - are you ready?
 
LEARN
about Culture
Read texts on country cultures and topics related to business and innovation.
 
 
 
ATTEND
a Webinar

A different topic every month. Check the calendar.

MORE ON ICT, RENEWABLE ENERGY, AGRO-FOOD

We thank all those that answered our feedback survey! We heard you, and we will bring more industry-specific content to the platform and the webinars, with a focus on ICT, renewable energy and agro-food. If you work in these sectors and you have a success story to share from emerging markets, do not hesitate to contact us!

UNDERSTANDING CHINA DEEPER

Are you interested in learning more about doing business in China?

The latest webinar brought the chance to learn more about the innovation landscape in China, especially in terms of existing supports (strategy, initiatives, programmes, funding, etc.). Missed the webinar? Watch the recording now.

VIETNAM WEBINAR - ICT TRENDS AND HOW TO SUCCESSFULLY ENTER THE MARKET

CUBE IN Southeast Asia webinar series: “Vietnam - ICT trends and how to successfully enter the market” in collaboration with SEA IPR SME Helpdesk will be held on January 22nd, 2020 at 10.30am CET. Click "Read more" to register for free.

BOOSTING YOUR BUSINESS AND INNOVATION OPPORTUNITIES IN CHINA

ENRICH in China is organizing a Training focusing on “Boosting your Business & Innovation Opportunities in China”, taking place on February 18th, in Berlin. This training has been specifically designed to increase practical know-how about doing business with China and enhance business innovation skills. It offers a stimulating and insightful day and the opportunity to network in the evening.