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Vietnam - ICT trend and how to successfully enter the market

Date: 
Wednesday January 22, 2020 - 11:30 CET

The outlook for Vietnam’s information and communication technology (ICT) market is strong at an average growth rate of 8 per cent between 2016 and 2020. The ICT industry (especially software and services) is expected to grow tremendously as Vietnam has emerged as a production centre for both IT hardware and services such as software development outsourcing.

The Vietnamese Government has identified ICT as a key sector contributing to the country’s development and has devised a Master Plan for Information Technology. This plan specifies targets for 2020 and aims at turning Vietnam into an advanced ICT country. The government has pledged to invest approximately US$ 415 million from the State Budget in the ICT sector by 2020.

In this webinar, attendees are invited to listen to the presentations about ICT trends in Vietnam, how to successfully enter the Vietnamese market and about protecting IPR. The webinar was held in collaboration with the SEA IPR SME Helpdesk project.

 

Speakers: 

Thomas Zagler

- founder and CEO at Encore International Business-Services Pte. Ltd.

Born in Vienna/Austria, Thomas works and lives for more than 25 years in Vietnam. Initially arriving on a technical assignment, he soon built his first international business from a US$ 30k start-up to a $ 10M p.a. corporation within its first three years. More recently, he directed the Vietnamese arm of a German Multinational Company in the BPO and software development fields, nearly tripling its revenue, while at the same time improving cost-efficiency by 15- 20% year after year. Thomas owns an international consulting firm with a primary focus on investment in the EU and Vietnam, assisting new investors in establishing accurate cost projections and business plans, selecting suitable locations, securing business licenses and government grants, and forming support networks. He also advises a select number of international private clients on strategic leadership matters and helps top executives of different organizations develop dynamic management systems.

 

Marta Bettinazzi

- IP Business Advisor at the South-East IPR SME Helpdesk

Marta Bettinazzi is the new IP Advisor of the South-east Asia IPR SME Helpdesk project located in Ho Chi Minh City. Marta is in charge of delivering IPR trainings across South-east Asia, advising European SMEs on enquiries related to South-east Asia. Marta holds a Master Degree in Law from the University of Pavia (Italy) and a Ph.D in Roman Law and European legal culture from the Universities of Pavia and Saarbrücken (Germany). She has also completed an LLM program in European and International Law at the Europa Institut in Saarbrücken (Germany), specializing in European Economic Law and IPR. Previously she worked as lawyer in a law firm in Milan, and before that as a post doc researcher at the University of Pavia.